Social + Hotspot= 2 things that make our life a whole lot easier!

UE Marketing Agency Presents
UE Social WiFi

Social before...?

It seems now a day that everyone appears to have a monopoly on terms and their definitions...but let's take a quick glance back for a minute...remember when social meant spend time with those you cared about...catching up on this or that...let's all meet...maybe this may be before you time oopsy!  I remember calling friends on the phone (which means land line) and coordinating who what when and where...

Social now...?

There are many definitions by the quote or unquote EXPERTS (I know I'm one of them...) out there and  if one veers off by a tiny fracture you could be spanked...but I simply think Social now is the place our connections gather online to share what is, what has been, and what is planned...a place of recording in the now...and we influence one another because we TRUST each other...

Hotspot before...?

This was a place not to sit because something polar opposite of cold had been placed (*smile)

Hotspot now...?

A place of gathering (WiFi) in a specific location.  An added benefit offered by the businesses you frequent...OR if your the business owner this is the gift you provide those who frequent your business.

Benefits of Social + Mobile

For the business owner

1. Grow your customer database
2. Create real relationships with your clients & customers 
3. Robust Analytics (with our company of course)

For the client & customer

1. Encrypted secure browsing
2. No repeat sign in at your favorite free wifi location (that uses our hotspots)
3. Social engagement through Twitter, Facebook, Linkedin, and Google+

The truth of the matters this...we all want to know before going to a place..."Do they have free WiFi?"  It determines if we will go and how long we are willing to stay...we want to eat where we can work and work where we can eat...We want to share our feelings with ease and quickly and not wait until we get back home when the point is neither valid anymore nor on our minds...the question I'd like to leave you with is this...where are some places you want to see free wifi that isn't already set up?  Place your answers in the comment section...

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UE Marketing Agency new offer is UE Social WiFi

The place to build relationships with your local customers and clients one connection at a time! wifi@uemarketingagency.com 202.670.0734

  

What's up with MY Rep? Reputation MATTERS MORE?

"Ripley's Believe or Not!" 

There is much to say on this subject but who has time for all of that right?  So let's get to the facts...in this day and age of "I WANT TO BE AT THE TOP OF GOOGLE'S FIRST PAGE SEO FRENZY" (of which I can get caught up into as well so no judgment here) business owners can spend all of their time pushing every trick known to man to achieve this with the right marketing company behind them or beside them.  But if we don't pay attention to the environment our tools and techniques are sitting in we could very well miss the transition in the very system we are fighting so hard to reach the top in...

Just a few ticks ago...1st page of the great Google we all love and worship would mean you've arrived...and the masses would click if your keyword research rendered the solution to their precise problem posing as a search inquiry...but something happened...did you miss it?  SoCiAl MeDiA!!! Things like Facebook & Twitter, Foursquare so on and so forth brought a new thing into the mix...Nah! you say? 

Let's look further...mmhmm I say...

I know you have to get ready to go so I'll make the rest of this quick...Social Media added another part to the oh let us get on the first page of google prayers...

AND this secret sauce is FRIENDS!

YEs! My friend said he was here and my friend said she was there...now we have no time in this post to talk about the impact of a family member saying I'm here or there on their newsfeed...OUr clients go together where each one teaches one by merely stating I'M HERE OR I WAS THERE WITH SO AND SO! 

This is what we think is best!

We move in packs...we go where our emotional connections go and we share those places with those we care about and encourage them to try it out...

So what does that lead to?  I know you think you are the it by ranking on the top of 1st page of almighty Google but friends going and coming is valued more than your rankings...then there is the last thing that seals the deal..

REPUTATION!

What did those friends say about your business, your location, your waitress, your valet, your lights, and wait time?  hmm...what did THEY SAY!  This matters most!  We all have to go now...so I'll leave you with this thought...do you think first page ranking tops what those friends say to one another about YOUR PLACE OF BUSINESS, SERVICE, AMBIANCE?

Yes, Google is powerful but their thoughts about you shared between themselves and others through social media just might mean more...does this effect what we now search for?  Searching for what my friend said was good has changed the landscape a bit...

If they say...

Guess what?  IT'S AWESOME TO THEIR GROUP!

I think its time we focus on REPUTATION...

Come back shortly for another post on this wonderful nuance...and/or write us today@uemarketingagency.com

REPUTATION IS HERE TO STAY!

WHAT ARE THEY SAYING ABOUT YOU?

Feel free to comment below and share with your friends and business associates if this made sense to you at all! IF you need help with this subject write us at today@uemarketingagency.com Until next time...

Mobile What's the Point?

Mobile Mobile Read All About It...But Why?

Your company or business has a few reasons to make it a point to go mobile...

1. Mobile search differs from desktop search...
1. statistics show mobile search has something that follows it and that thing is ACTION...most after searching will be on their way to your establishment if found...
2. Device speed influences and has affected patience...
1. Think for a second...lets include you for a minute...do you have the same patience you had when we were in the dial up world?  umm...tick tock I'll give you a second to be honest...NOOOOO....we want things quick when it comes to our technology...so what does this mean...
2. We don't want to wait for a desktop page to load on our phones then start scrolled up, down, left, right.
3. Convenience converts
1. Click to call means we don't have to dial which in and of itself gives our already filled memory a break and that alone supports conversion...remember we are the business of solving the problem with our specialties...
2. I can see your menu?  I'm on my way with a less time spent in your establishment because guess what?  I now know what I want due to choosing on the way in the car...

These are just a few...feel free to comment and ask questions...I look forward to connecting with you...

mobile@uemarketingagency.com